Category Archives: Lifestyle

The #1 Secret to a Non-Boring Website

April 12, 2016 | Posted in Legal, Lifestyle, Non-Profit, Professional Services, Software & Services and tagged , , , ,

Boring? Who, you? No, not YOUR website. Not after all the time you’ve spent on it, right? You know what the funny thing about being boring is? Most people who are boring are completely unaware of it. They don’t mean to be boring, of course; it’s just that they don’t see how they are coming … Continue reading

“Lifestyles” Marketing Is a Great Way to Connect

February 10, 2015 | Posted in B2B, Lifestyle and tagged , , , ,

Recently, marketers have found that people will visit websites that cater to a potential customer’s believed lifestyle or the lifestyle they wish to have. They may want a good or service that will fit into the world they see themselves living in. If a product is aligned with that perceived sense of self, there is … Continue reading

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