Tag Archives: E-mail Campaigns

Episcopal Charities

December 9, 2013 | Posted in Healthcare, Non-Profit, Religious and tagged , , ,

A Bay area non-profit organization established in 1977, Episcopal Charities has led the charge by servicing those in need. Episcopal Charities asked Somethumb to give their website a complete overhaul that would enable them to reach more people and provide the valuable information visitors were seeking. Custom WordPress development was implemented to make administrative maintenance … Continue reading

3 Reasons To Step Up Your Online Game, And To Do It Right Now

February 12, 2013 | Posted in Software & Services, Technology and tagged , , , , ,

We get it. Your web site needs some work, but you’re holding off until you can spare the money. We know it doesn’t grow on trees, and that you can think of fifty other ways to invest in your business. But we can think of a few reasons why you should take updating your web … Continue reading

2for1golf // Cyber Monday Case Study (Marketing Strategy)

January 15, 2013 | Posted in Retail, Sports and tagged , , , ,

2for1golf.com is an online retailer targeted to busy enthusiasts who want straightforward access to the best deals and the most savings at nearly 350 premier golf courses throughout California, Nevada, Hawaii, Oregon, Utah and Arizona. During its initial work for the company, SomeThumb designed a site optimized for the effective display of a wide product … Continue reading

Cyber Monday has come and gone. What have we learned?

December 11, 2012 | Posted in Retail and tagged , , ,

Many businesses wish to benefit from Cyber Monday promotions, but waiting until October to queue up November sales events makes for planning that is way too late. Well-executed post-Thanksgiving sales events—whether Black Friday, Small Business Saturday, Cyber Monday, or Giving Tuesday—require forethought that begins much earlier in the year. Tip #1: Start early and know … Continue reading

Creating a Fresh Brand Identity, and Making it Last

November 13, 2012 | Posted in B2B, Media, Mobile, Retail, Social Media and tagged , , , , ,

Fresh. Sharp. Impactful. Every modern brand wants to make the same impression on its users online. Yet, pleasing users by giving them the experience they expect can come at the expense of showcasing newer, better, features that you’re hoping they’ll come to like. Here’s some advice for creating an intuitive user experience while still putting … Continue reading

Direct E-mail Marketing, Choosing a Service Provider

August 14, 2012 | Posted in Media, Software & Services and tagged , ,

We already decried the merits of e-mail marketing. We talked about how cheap, fast, and effective it is. If you’re ready to get on track and need a few tips, we can get you started with a comparison of some well-known service providers: Mail Chimp.  If you’re just looking for a mail solution, Mail Chimp … Continue reading

E-mail Marketing. It’s cheap, effective and profitable!

July 10, 2012 | Posted in B2B, Media, Software & Services and tagged ,

Don’t write off e-mail marketing yet. E-mail marketing still works; and often at costs and conversion rates that rival those of competitors. Continue reading

Consider a Text Marketing Campaign

February 14, 2012 | Posted in Mobile and tagged , ,

Not sure whether to consider a text marketing campaign?  Before making a decision, consider this—text marketing solves three critical problems not addressed by most other media: invitation, motivation, and effectiveness tracking. Invitation.  Most companies that use text messaging use phone lists from their own databases or purchased phone lists targeted to the appropriate demographics.  This … Continue reading

2 for 1 Golf

September 1, 2011 | Posted in Retail, Sports and tagged , , , ,

Designed and developed by Somethumb, 2for1Golf.com is a highly customized, integrated E-commerce application designed to make purchasing quick and simple for busy golf enthusiasts. The organized layout facilitates the viewing of numerous product offerings and multiple variations of product display pages. Customers are easily able to buy discount Online Coupons, join the Coupon Club, purchase … Continue reading

The Mitzel Group

September 1, 2011 | Posted in B2B, Legal and tagged , , , ,

The Mitzel Group gives companies the tools to maximize the efficiency and creativity of its employees. Mitzel understands that the pathway to success for any company starts with the power of its workforce, and adds value by providing risk management solutions for employment law matters and human resources issues. Somethumb designed and developed Mitzel’s online … Continue reading

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